The Forum aims to be a meeting place for decision-makers, actors and stakeholders in Mediterranean tourism, the organization of its 10th edition in Fez will aim to:
1. Leading thinking about creating an identity for Mediterranean tourism.
2. Study the possibility of developing common offers and products in the region (several destinations in the same program).
3. Exchange of views on international tourism promotion strategies.
4. Networking travel agents to better promote tourism in the region.
5. Position the CCISFM as a support player for operators in the Mediterranean.
6. Highlight tourism potential.
7. Sensitize the leaders of the participating countries on the need to facilitate the transit of tourists.
8. Explore investment and business opportunities.
9. Train and support professionals in the region.